Small Business Contest: Our Story
Just Right Technology is an IT Consultant company that specializes in providing the small business community with IT Advisors for the purpose of comprehending, developing, and executing their technology related functions, including but not limited to, computer hardware/software integration, system design, and information processing. In 2006, it started out as a simple PC repair company with dreams of becoming an industry leader. After 6 years of managing the business part time, a decision had to be made; leap or lay down. So in 2012, The founder, Jason Thigpen left the comfort of a corporate job to pursue running Just Right Technology full time. The reality for any entrepreneur starts with the question of how does one want to spend the rest of his/her life? For this budding entrepreneur, the answer was not sitting in a cubical wasting away.
Although operating a business is challenging and at times down right tough, the pleasure of hearing satisfied clients rejoice provides plenty of motivation to push forward. The daily adventure of building a company when resources are limited and cash is always an issue, never gets boring. The interesting part about growing as a business and acquiring clients requires one or both to evolve. Still providing antiquated services to loyal clients creates another type of challenge, but having an open mind to opportunities will create a healthy balance as the business grows. You have to outpace your circumstance and don’t limit yourself, or else, growth will remain a dream. The results always benefit the greater community or market because effective services and products yield stability in any environment.
The best part of running a small business is the increase of technology related tools like Linkedin ProFinder which can improve marketing efforts for any business. At Just Right Technology, ProFinder will increase our conversion rate whilte providing direct exposure to the online small business community, which is close to half a billion on Linkedin. I would use ProFinder as a weekly go to tool to increase conversion rates and grow the business.
This article was written and inspired by the impact of SMB opportunities like the #ProFindersContest which Just Right Technology has a chance to finish in the top 3.